Looking for tips for growing flowers in zone 9a? Discover tips and tricks for growing plants in zone 9a, despite tricky rainy seasons, summer heat waves, and more.
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Taking Floral Design Lessons from the Woods
What has deeply driven your floral design style? Hear from one designer as he shares how to observe the natural arrangements of life found in the woods to apply to flower design work.
Flower Spotlight: How to Grow Gomphrena
Fresh or dried, gomphrena offers a playful, delicate, and diverse texture in bouquets and arrangements. It’s the perfect accent for any design piece needing a little extra interest or volume. In this article, learn how to grow gomphrena, why it makes a great addition to arrangements, how to dry the flowers, and more!
5 Tips for Involving Children in Gardening and Floral Design
Here are 5 excellent tips for getting your kids Involved in gardening, flower farming, and floral design.
4 Practical Steps to a More Inclusive and Ethnically Diverse Brand
Learn to create and maintain a brand that demonstrates and celebrates inclusivity and diversity. Discover simple ways you can make big, meaningful changes in your community and the world.
Planting a Cutting Garden for Beginners
Are you a beginner looking for guidance on planting a cutting garden? Discover the tools, techniques, and tricks you need to start a cut flower garden in this article—including helpful lists of flowers to grow throughout the year!
Why You Should Grow Native Perennial Flowers on Your Flower Farm
Flower farmers: Native plants offer a number of additional advantages over ornamentals and annual cuts—including energy and conservation, increase in pollinators, and simplifying your space. This article dives into the staying power of native perennials and the benefits of adding them to your farm.
Inspiring the Next Generation of Flower Farmers
Inspiring the next generation of flower farmers and floral professionals is a crucial task. Discover how one group of middle schoolers have successfully started a flower farm that has impacted their community.
The Challanges of Getting Cut Flowers Without Local Flower Farms
One event professional gives insight into the challenges that arise from a lack of local flower farms in her home country of Botswana and how the floral community in her region can solve difficulties together.
5 Floral Business Lessons from a Flower Shop Kid
Growing up in a flower shop has its perks and challenges. Hear from one professional floral designer on what she learned as a flower shop kid, including lessons she uses in her business today.
5 Tips to Rediscover Joy and Motivation in Flowers
During the slow floral season, it is easy to lose motivation, especially when things seem so uncertain. Here are 5 practices to help restore your joy in floral work.
How the Power of Community Can Build Your Floral Business
A strong sense of community with the “floral competition” in your market can strengthen your business like never before—and here’s how it dramatically impacted my floral business. Lift the community up; we are stronger together.
Creating Functional Flower Recipes for More Efficient Ordering
If you've tried implementing flower recipes into your ordering and design process before and found it cumbersome, I get it. Read on for a new way to create flower recipes—enter the functional flower recipe—which gives you the ability to flex and be inspired by seasonal flowers.
3 Core Attributes of an Amazingly Effective Manager
We often look to our managers and supervisors as leaders—exemplary employees that we go to as a source for ideas, answers, and sometimes opinions. For floral industry professionals who are leading teams of creatives, there is no exception. Get tips on how to care for employees and be the best manager possible in this article.
Finding Inspiration as a Floral Designer: Learning about Color from the Great Artists
All creatives are inspired by something. Inspiration is an integral part of the design process. As a floral designer, what inspires you to create? What stimulates a new blend of colors in your design? In this article, learn how to examine the works of great visual artists through the lens of color theory to inspire your own floral design work.
How to Make a Flower Arrangement Using the DIY Floral Grid
Have you used the classic floral tape grid mechanic in the past? It can be time-consuming, and it isn’t reusable. Enter the DIY Floral Grid—it serves as the reusable fix to the traditional tape grid used in flower arranging. In this article, learn how to use it (as well as how much time and money it can save!)
6 Frost-Tolerant Flowers for May in Zones 6–7
In this article you’ll find 6 frost-tolerant flowers that do well for cut flower work (5 perennials and one vigorous self-seeding annual).
17 Excellent Ingredients for Therapeutic and Edible Flower Bouquets
Flowers aren’t only beneficial for creating a beautiful space and bringing joy to the lucky recipient—they’re also incredibly healing for the heart and certain blooms are useful therapeutically and medicinally. Here are 8 flowers and 9 herbs that work beautifully to create therapeutic and edible flower arrangements.
Why Flower Farms Should Partner with a Brick-and-Mortar Store
Whether you are just starting your flower farm or have been at it for several years and are looking for a change in your sales strategy, consider taking a leap of faith and investing time with another brick-and-mortar small business in your area.
The Beginner’s Guide to Hosting a Floral Design Workshop
Hosting your first floral design workshop as a florist doesn’t have to be overwhelming! It’s a lot of work, but in this article, you’ll discover tips and tricks of things to think through before you even set your event on the calendar.